While developing its 2030 sustainability strategy, Glad looked across its product lifecycle to identify ways in which it could reduce waste overall. This sustainability focus was brought into every area of Glad products including such areas as production and packaging. Additionally, Glad looked beyond these areas to create a larger impact within the waste management industry, focusing on recycling.

Glad, along with the Office of Strategic Alliances team, found Recyclops as a partner, allowing for the use of Recyclops infrastructure and capabilities to provide recycling options for places that don’t currently offer them.

When a consumer has recyclables ready for pickup, they simply place them in a transparent, Glad trash bag and notify a local driver that their pick-up is ready. The driver picks up the recyclables from the curb and delivers them to recycling facilities specially equipped to recycle both the Glad bags and the items inside them.

In addition to providing Recyclops with Glad bags for collecting the recyclables, the partnership includes an investment in Recyclops’s recent seed funding round and licensing the Glad name for Recyclops marketing and promotional materials.

Working together, Glad and Recyclops will work to expand recycling access to more than 1,000 U.S. cities in three years, reaching more than 100,000 households currently without recycling options.

To learn more about this partnership as well as Glad’s 2030 sustainability goals visit the Glad website here.

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